Interview: How virtual reality technology is making people care about the environment

Profmed, South Africa’s largest restricted medical aid scheme for professionals, is producing an 8-episode vodcast series that explores how we can take care of today, while simultaneously building a positive vision of the future. The third episode features Ulrico Grech-Cumbo, a filmmaker, entrepreneur, and conservationist who founded Habitat XR, an impact-led production studio focused on immersing people in nature using extended reality (XR) technologies. The aim? To use digital immersion (virtual reality experiences) in nature as a way to get people to care about environmental issues like climate change

FAME Week Africa

FAME Week Africa

FWA Connect bringing the Film, Arts, Media and Entertainment sector together by providing creative industry professionals on the African continent with news, trends and in-depth articles.

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